HubSpot Ventures partners with ambitious entrepreneurs who are redefining how businesses grow and operate.




































































How We Invest
Investment Strategy
- $500K - $5M initial investments
- Independent team with
fast decision making - Seed through Series B
- Investing Globally
Focus Areas
- Intelligent Apps for SMBs
- FinTech and Commerce
- AI & Agent Development
- Data Infrastructure
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Our Approach
Our philosophy centers on building relationships, not just completing rounds. We remain aligned with your interests and provide support throughout your journey.
Our commitment extends beyond capital to help you navigate our ecosystem, surface new opportunities, and create lasting partnerships.
When you partner with us, you join a selective portfolio of innovative companies who actively support each other's growth journey.
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Working With Us

Featured Investments


Creative AI go-to-market platform
Invested 2023


AI Video Model Research
Invested 2023


Data platform (Composable CDP / rETL)
Invested 2023


Multimodal AI models that understand videos like humans
Invested 2024


Platform for building AI chatbots & assistants
Invested 2025


Unified AI platform for B2B GTM for hyper-personalized campaigns at scale
Invested 2024


AI-powered digital assistant for customer success
Invested 2024


AI-powered creative studio for video editing
Invested 2024

"HubSpot Ventures has been an outstanding partner to us since 2024. Beyond the investment, they’ve helped us commercially, offered honest feedback, and opened doors for great partnership. Their collaborative, down-to-earth approach reflects a genuine commitment to our success and shared vision."

"HubSpot Ventures is more than capital; they’ve been a strategic growth partner who truly gets Inbound Marketing, a critical channel for doola. Their team opened doors, shared playbooks, and constantly thinks of doola when it comes to opportunities for awareness. If you’re building for entrepreneurs, they’re an investor you want in your corner."


HubSpot Ventures’ portfolio company Clay just raised a $100M Series C from CapitalG! 🚀🌈
Clay enables sales and marketing teams to automate lead generation and customer outreach using custom data, intent signals, and AI. Their platform and technical approach has created a new job category of ‘GTM Engineers’ and built a thriving community of more than 10,000 customers and 100+ ‘claygencies’ across 30 countries. Congrats to Kareem Amin, Varun Anand, and the whole Clay team on this milestone, as well as to our friends at Sequoia Capital, First Round Capital, BoxGroup, and Meritech Capital.
Big news from our portfolio: Vanta has raised a $150M Series D led by Wellington Management, reaching a $4.15B valuation! We're excited to see this additional funding support their continued innovation and growth.
It has been a privilege to witness the vision of Vanta co-founder and CEO Christina Cacioppo as she transforms how businesses approach security and compliance. The platform and team that she's built is a testament to her vision. What started as compliance automation is now a full-stack platform for real-time, AI-driven trust. Watching them scale from helping startups with their first SOC 2 to empowering over 12,000 companies has been remarkable.
Congratulations to Christina Cacioppo, Stevie Case, David Eckstein, Ari Shahdadi, Erin Cheng, Josh Jones and the entire Vanta team on this milestone! 🚀💜🦙
Check out their blog post in the comments below.
We're thrilled to announce HubSpot's investment in Capsule's $12M Series A! 🎉
What excites us about Capsule is how they've fundamentally reimagined video creation through motion design systems. Their AI-native platform transforms how companies create video by letting anyone produce consistently on-brand content without specialized video editing skills. At HubSpot, we've seen this impact firsthand as an investor AND a customer - our Academy professors now create videos 3-5x faster while maintaining perfect brand consistency across all team members.
This investment aligns perfectly with our mission at HubSpot: making powerful technology accessible to businesses so they can grow better. By distributing video creation capabilities across the organization, Capsule frees up specialized creative teams to focus on their highest-impact strategic work while maintaining consistent brand standards.
We're proud to join Innovation Endeavors in backing Capsule. Congratulations to Champ Bennett, Joseph Jorgensen, and the entire Capsule team on this milestone!