HubSpot is thrilled to announce that we were named a winner on the 2016 CRM Watchlist by analyst and author Paul Greenberg. Over 130 companies were evaluated for the honor, and we are proud to be part of a small group recognized.

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The award is drawn from Greenberg’s year-long analysis of more than 130 companies, in which he examines numerous factors, including product, engagement, services, culture and overall impact.

Greenberg said of his methodology: “To have an impact, the company has to be pretty much a complete company who has been doing this long enough to have established a rhythm that leads to impact. The company has to be well rounded -- it has financial stability, solid management, excellent products and services, culture, and a strong partner ecosystem to help sustain its efforts. It has to have a clear vision and mission and also clear-cut strategies to get external forces - customers, analysts, journalists, prospects, etc. - engaged.”

We’re honored that our free HubSpot CRM moved up to being named a Winner in 2016 from Honorable Mention in 2015, demonstrating the advances in product and impact in the past year. Learn more about the 2016 CRM Watchlist process and HubSpot’s CRM.

Read more about Paul Greenberg in an interview conducted for the HubSpot Sales Blog

Originally published Feb 22, 2016 12:20:40 PM, updated January 18 2023