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HubSpot vs Salesforce Sales Cloud

HubSpot is an easy, fast, and unified customer platform that transforms the way your teams work. Don’t wait to see impact; build pipeline, and close more deals.

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Why choose HubSpot?

Empower teams with ease

76%

76% of sales professionals say HubSpot AI helps them spend more time selling1

Create value, fast

79%

In 12 months, Sales Hub users see a 79% increase in deal closed rate2

Simplify operations

4x

Companies with connected data are 4x as likely to see excellent ROI3

Customers who made the switch from Salesforce to HubSpot
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  • With Sales Hub Enterprise, we can adapt rapidly to changes. It keeps us nimble and helps us adapt our sales process as needed. HubSpot is a company that continues to evolve and gets better all the time.

    FEYI OLOPADE AYODELE

    Chief Executive Officer

    CancerIQ

  • If you’re just looking for a regular CRM, then fine, stay with Salesforce. But if you’re looking for an all-in-one platform that goes far beyond a CRM, that takes into account how you work with your customers on their entire journey from qualifying to retaining, I would 100 percent go with HubSpot. It will help you go further, grow your business and understand your customer.

    STEPHANIE HUNTER

    COO and Co-Founder

    Ving

  • The tech stack HubSpot provides has had massive impacts to our productivity and ongoing improvements to our marketing and sales processes.

    MATTHEW WELLSCHLAGER

    VP of Marketing

    Ceros

    What makes HubSpot different?
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    Empower teams with ease

    Powerful without being overpowering. With HubSpot, you don’t have to choose between power and easy to use tools. HubSpot does the work for you with smart defaults and additional customization that’s a few clicks away. Take back control and grow better. Sales Hub has tools like Playbooks, Email Templates, Unified Reporting, and Lead Scoring to help increase alignment and encourage collaboration between Sales and Marketing teams.

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    Create value, fast

    See impact now, not later. Solutions are only as powerful as the results they drive. HubSpot’s AI-powered customer platform allows you to spend less time getting started and more time growing. HubSpot's predictive AI allows you to forecast future sales by analyzing current period closed won deals. This AI-generated forecast offers an additional perspective to help you fine-tune your team's projections. 
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    Simplify operations

    Unified customer data out of the box. Business is complex enough, and disconnection makes it worse. HubSpot unifies data into a single AI-powered system of record so that data is turned into insights. Get a unified view of customer interactions with your business at every stage in their journey.

      Compare HubSpot & Salesforce

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      HubSpot vs Salesforce FAQ

      Sales Hub is HubSpot’s easy and powerful sales automation software that connects without complexity, drives productivity with easy-to-adopt tools, and helps growing sales organizations prospect smarter, accelerate revenue growth, and scale insightfully.

      • Sell Smarter: Propel your sales productivity with intuitive AI-powered sales software that automates  busywork so reps spend more time actually  selling
        • Sequences
        • Prospecting Workspace
        • Tasks & task queues
        • Meeting Scheduling
        • Live Chat 
      • Accelerate Revenue Growth: Hit your targets faster and minimize  time-to-value with sales software that's  easy-to-adopt and reps actually love to us
        • Mobile prospecting  
        • Account-based marketing  
        • Pipeline management  
        • Deal entry and tracking
        • Customizable quotes
      • Power Relevant Connections: Deepen your interactions with sales software that unifies all your data, tools, and teams for a complete view of your prospects and customers
        • Playbooks
        • Email templates
        • Conversations Inbox
        • Unified Reporting
        • Lead Scoring

      HubSpot's customer platform is purpose-built to fuel your business growth efficiently, with seamless onboarding, customization, and scalability. Its user-friendly interface, integration capabilities, automation features, and advanced analytics make it a comprehensive solution supporting your journey to success.

      HubSpot Sales Hub helps teams close more deals, deepen relationships, and manage their pipeline more effectively — all on one connected platform. Whereas, Salesforce pricing may look pretty straightforward, but it’s layered and more complex with add-ons and supplemental costs than at first glance.

      Sales Hub Enterprise offers features like customizable goals, conversation intelligence, recurring revenue tracking, predictive lead scoring, and sandbox testing. Meanwhile, Salesforce's Sales Cloud Enterprise provides Enterprise Territory Management for optimized sales strategies and territory assignments.

      HubSpot’s offers extensive customization using custom objects, properties, and associations to align with your data needs. Modify default spaces to fit your team's requirements, configure crucial elements like deal pipelines, and use extensions to create new UI elements. This flexibility ensures HubSpot's platform meets your specific business demands.

      HubSpot's reporting suite offers customized reports, interactive dashboards, advanced analytics, attribution tracking, and sales performance monitoring, facilitating data-driven decisions, strategic development, and sales optimization.

      HubSpot prioritizes customer data security using strong encryption, adhering to GDPR standards, regular audits, role-based permissions, and strict password policies. With a robust disaster recovery plan and secure cloud infrastructure, HubSpot provides ongoing monitoring and enhancement of its security measures.

      HubSpot's marketplace of 1600+ apps, can connect your existing tools and help you find the right apps to grow your business. (featured apps) HubSpot's Professional and Enterprise editions offer bi-directional syncing with  Salesforce for automatic updates and selective record syncing. They allow lead data and scores sharing for effective outreach prioritization.

      Yes, HubSpot offers a variety of advanced AI features to help you save time across your entire front office. Automate tasks and uncover valuable insights with tools like content assistant, content remix, conversation intelligence, AI chatbot, predictive forecasting, and more. From creating content to streamlining processes and improving data analysis, these AI will give you the competitive edge you need in today’s rapidly changing business environment.

      Reps adopt HubSpot quickly, because it’s so easy to use and implement. On average it only takes 36 days to activate Sales Hub.

      Close More Deals with HubSpot today!

      Use HubSpot Sales Hub to help teams close more deals, deepen relationships, and manage sales pipelines more effectively.

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      1. HubSpot global AI survey of 3,103 business professionals conducted in March 2024

      2. HubSpot 2023 ROI Report

      3. HubSpot global survey of 1,460 marketing professionals conducted in September 2023