Flywheel Campaign Kits

Each month, HubSpot's marketing and sales teams will be focused on a specific product, selling motion, and narrative that helps attract upmarket buyers and elevate HubSpot as the #1 CRM Platform for scaling businesses.

To help partners align with us, we will provide you with a campaign kit each month that includes education, marketing materials, and sales collateral to fuel your flywheel and help you learn, market, and sell in alignment with HubSpot.
View My Campaign Kits

Marketing Materials

Each kit will include HubSpot's campaign messaging, copy, shareable resources, and more. Have your marketing team leverage these to create content or run campaigns aligned with HubSpot.

Sales Plays & Collateral

With each campaign, we'll be focusing our reps and partners on a specific sales play. In addition, we'll provide you with new collateral like pitch decks and case studies that will help you close more business.

Education

Some kits will include education such as new Academy certifications, how-to videos, and playbooks that are relevant to the campaign focus, so your team can develop their expertise.

Featured Campaigns

Q4 Campaign

To support HubSpot's 'connected customer campaign' from September through end of year, we're focused on marketing and selling Marketing Hub and Sales Hub. Leverage two new sales kits and a sales award incentive to close 2022 strong.
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July Campaign in a Box

To support our July campaign focused on HubSpot Payments, we've crafted a campaign-in-a-box that has all the white label materials you need to set up a campaign fast and easy. Make it your own, and generate demand.
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June Campaign Kit

This month, to support partners working on selling multi-hub deals, we've created three 'sales kits' aligned to the Marketing Hub + 1 plays that were presented at our June partner event. Access your kit below.
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April Campaign Kit

In this campaign kit, you'll find relevant education to upskill your team on cross-selling and bundling Sales & Service Hub together, campaign messaging you can use to publish content with, and more.

View Campaign Kit

March Campaign Kit

In this campaign kit, you'll find relevant education to upskill your team on Service Hub, messaging to help create content for the campaign, and new sales collateral to help you close Service Hub customers.
View Campaign Kit

Reminder: if you're a platinum, diamond, or elite partner, you can find these resources in Seismic

Access Seismic

Past Campaigns: 2021

INBOUND 2021:

August 'Customizable CRM' Campaign:

July - Privacy Campaign:

June - Digital Experiences Campaign:

May - Campaigns Tool:

April Automation Campaign:

Return to the Resource Center

Head back to the Partner Resource Center to find additional materials, resources, and collateral.

Stay Tuned

We're in the process of prepping campaigns for 2023. Stay tuned for updates coming in February 2023 about how you can align your campaigns with HubSpot.