Branding Made Simple

Learn what makes a brand great, what makes a brand ineffective, and where your brand falls on the spectrum.

The Difference Engine Quiz

Find out if you have a differentiated brand based on the 'Difference Engine' model for marketing.

Applications of AI Marketing

From ChatGPT to other AI tools, get the marketer's take on applications of AI for marketing.

State of Nordic PR & Communication 2023

In this PR report, you'll find Nordic statistics, trends, challenges and opportunities for 2023 and beyond.

Professional Networking Tips

101 tips, templates, and resources for better networking.

How to write an award submission [video]

Discover how to craft a winning award submission that will get you noticed by the judges.

How to do sustainable marketing [video]

Green marketing advice from a B Corp and Climate Positive employer (on-demand webinar).

How Nike seized the CX throne

Dive into Nike's world and learn how to build a CX that consistently wins customers over.

The 2022 B2B Trusted Brands Report

Learn how we assessed audiences and developed insights on the most trusted B2B brands in this free report.

The B2B Brand Differentiator

Put your brand through our differentiation infographic tool to find out if you are truly differentiated.

Scaling design

The C-suite guide for building a scalable design infrastructure

How to define your tone of voice

Find out how to define your business's tone of voice and use it for marketing.

Employer Branding Checklist

Determine where strengths and opportunities lie in your employer branding platform with this checklist.

Essentials of Employer Branding

Learn how to build and implement an effective employer branding platform in a free guide from Sagefrog.

Post-Pandemic Student Recruitment

How to build effective student recruitment marketing strategies in a post-pandemic world.