Paid Digital Advertising in Real World

We surveyed software + tech marketers to learn what they're REALLY doing for paid digital advertising.

Digital Advertising Certification Course

In this certification course, you'll learn everything you need to create a customer-centric advertising strategy.

Digital Advertising Workbook

The activities and sections of this workbook will help you fine-tune and grow your digital advertising skills. Each section is based on lear...

Inbound Marketer's Guide to Paid Media

When and how paid ads can support your B2B inbound program

Facebook Advertising Checklist

An actionable process for launching Facebook Ads, including hacks from members of HubSpot's Paid Ads team.

How to Advertise on Instagram

Learn everything you need to know about making the most of your Instagram ads.

Ads Training: Fundamentals of Digital Advertising Course

Learn what journey-based advertising is and how to use it.

Free Paid Media Template

Track and organize your media planning and media buying with this free paid media template.

How to Build a Paid Media Strategy [Free Course]

This course is designed to educate marketers with foundational digital advertising knowledge on how to create an effective paid media strate...

The Ultimate Google Ads PPC Kit

Organize Google Ads campaigns from start to finish.

Advertising Plan Kit

Plan and launch an effective and profitable advertising campaign with this guide and set of templates.

50 Facebook Ad Examples We Actually Clicked

Explore 50 stellar Facebook ad examples from UNICEF, G2Crowd, Hulu & more.

Facebook Ads Training: How to Build Great Ads & Audiences

This introductory Facebook advertising training will teach you how to target Facebook audiences, measure your return on investment, and opti...

How to Run Successful LinkedIn Ads

Whether you’re looking to raise your brand awareness, build professional relationships, or drive leads on social, using LinkedIn Sponsored C...